Category Archives: Marketing

NIPPON PAINT’S GLADYS GOH ON DIGITAL MURKINESS AND PUSHING INNOVATION

Media transparency within the digital space is a hot topic, with several companies struggling to have a clear view of where their marketing dollars are going. Joining in the conversation is Nippon Paint Malaysia’s group general manager, Gladys Goh (pictured), who told A+M that this issue with transparency is one even she faces, which restricts her team’s […]